PRECISION MARKETING
SERVICES
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SOCIAL MEDIA
We create and manage content that drives engagement, builds brand presence, and supports growth across key social platforms.
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PAID MEDIA
RTP runs targeted ad campaigns across Google, Meta, and other digital platforms to drive traffic, boost conversions, and deliver trackable ROI.
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4th Purchase Flow
Customer retention is strengthened through automated email flows, segmentation, and data-driven lifecycle messaging built and managed by RTP.
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tech optimization
Through platform audits and strategic integration, RTP aligns your digital tools including POS, CRM, ordering systems, and feedback channels for efficiency and scalability
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3PD optimization
RTP improves your performance on delivery apps like Uber Eats and DoorDash by optimizing menus, imagery, descriptions, and promo strategies.
RTP Flywheel
The RTP Flywheel is a closed-loop marketing system where each component feeds the next—driving continuous, measurable growth. It’s designed to keep your brand moving forward by optimizing every stage of the customer journey.
rtp marketing
framework
At RTP we believe that marketing isn’t just
a tactic—it’s a system. Our marketing
optimization framework is built around
three interconnected components that
work together to drive consistent,
measurable growth.
RTP Acquisition Funnel
We move potential guests through a structured journey from awareness to action. Using influencer campaigns, viral content, and targeted messaging across multiple touchpoints, we drive demand and guide customers toward conversion with precision and intent.
RTP Flywheel
Our flywheel strategy ensures ongoing momentum across key areas of restaurant marketing. From social media and customer acquisition to RFM strategy, tech stack alignment, and third-party optimization—each component feeds into the next, creating a self-sustaining loop of engagement, action, and insight.
4th Purchase Framework
We design lifecycle strategies that increase frequency and customer lifetime value. Through segmentation, churn prevention, re-marketing, email flows, and our fourth-purchase framework, we turn first-time guests into loyal customers—reducing drop-off and maximizing retention.
Together, these systems form the foundation of our marketing approach—focused, data-driven, and built specifically for the restaurant industry..
We’re not your typical marketing agency.
At Run the Pass, we bring the precision, structure, and teamwork of a high-performing kitchen to restaurant marketing. Our approach is rooted in the same discipline and efficiency that drives successful operations behind the line.
Having built and scaled restaurant brands ourselves, we use that hands-on experience to craft marketing systems that truly deliver results.
We don’t just understand marketing—we understand how to market restaurants.
why RTP?
“The digital shift in the restaurant industry gives us more clarity than ever to see what works & what doesn’t. At RTP, we leverage data to find what works—so every move we make drives real, measurable growth.”
— Markus Pineyro / Founder
